Comps versus The Real Thing

Some of my clients have trouble visualizing what a design will look like when it’s printed. I try my best to create digital comps to simulate the final product. Luckily, InDesign makes it really easy to link the actual file to the comp. I show the piece closed,...

Gorgeous Gala Invitation — Pomp Corporate Event Design

The Joint Center for Political and Economic Studies commemorates innovative elected and appointed officials who have a positive impact on communities of color. At its 2014 gala, it honored Senator Cory Booker for his dynamic and engaging approach to governance. The...

Event Invitation as an Attachment—Don’t Do It!

Event Marketing: Digital Invitations/Eblasts I often get asked by clients to create a “digital invitation” or “eblast” graphic that they can attach to, or insert into the body of, an email for their event. I don’t recommend sending...

Favorite Font Friday 3-3-17 Didot

Welcome back to my Favorite Font Friday series! The font showcased above is an elegant typeface called Didot. It was created by the Didots, a French family of type designers, in the late 18th to early 19th century....

Pomp and Bravo! Events

I’m so excited to be working on another project with Bravo! Events. We collaborated back in 2008 on AARP’s Best Employers Awards Gala, and it was a blast! The theme was “Linking the Generations.” Here is a look back at the event. Playing off...