Comps versus The Real Thing

Some of my clients have trouble visualizing what a design will look like when it’s printed. I try my best to create digital comps to simulate the final product. Luckily, InDesign makes it really easy to link the actual file to the comp. I show the piece closed,...

Award Ceremony Branding—FNIH Lurie Prize

Each year, the Foundation for the National Institutes of Health honors an exceptional young scientist in the field of biomedical sciences with The Lurie Prize. The annual Lurie Prize award ceremony is the FNIH’s premier event. It brings together some of the...

Tip: Event Program Ad Space

How to make the most of event program ad space A little tip for event professionals who sell advertising in their event program. If your program is saddle-stitched, there are 4 premier ad spaces: back cover inside front cover inside back cover center spread The center...

Favorite Font Friday 3-3-17 Didot

Welcome back to my Favorite Font Friday series! The font showcased above is an elegant typeface called Didot. It was created by the Didots, a French family of type designers, in the late 18th to early 19th century....

How to Choose Paper

How I Choose Paper for My Projects 19 FEBRUARY, 2017 graphic design Did you know that paper is like a snowflake? No two sheets are exactly alike! I’ve been a designer for over 15 years and I’ve learned quite a bit about paper and that knowledge has helped...

What a Realtor Logo Looks Like

I’m sure you’ve seen some hokey looking realtor logos out there. You may not have thought that much about them and what they say about the realtor they represent. When Jim Talbert asked me to design a logo and branding for him, he said he wanted a street...